A group of journalists from Germany and Switzerland have visited Derry as part of a tourism drive to encourage more visitors from central Europe.
Organised by Tourism Ireland the journalists visited the Tower Museum, Cultúrlann Uí Chanáin and the Peace Bridge.
“Tourism Ireland was delighted to welcome these journalists to Derry~Londonderry,” Zoë Redmond, Tourism Ireland’s manager for Central Europe said.
She added: “The group was extremely impressed by the range of things to see and do, the fantastic value available here, as well as by the hospitality and friendliness of the people they met. Fact-finding visits like this are very important; they are a really effective way for us to get positive exposure for Northern Ireland through the media in Germany, helping us to showcase the superb, value-for-money tourism product on offer to millions of potential holidaymakers in Germany.
“The visit of these journalists was also a wonderful opportunity to highlight the programme of events taking place during this special year for the city of Londonderry. Tourism Ireland is undertaking an extensive programme of promotions in Germany, and elsewhere around the world, to highlight the 2013 City of Culture programme, especially the Fleadh Cheoil, the Turner Prize and the Return of Colmcille.”
The group also visited Belfast, the Giant’s Causeway, Dunluce Castle and the Joey Dunlop Memorial Garden in Ballymoney during their trip.