The spiralling cost of success


It takes a lot of money to have a top grade GAA team nowadays.

All-Ireland champions, Dublin for example have just signed a E3.5 million sponsorship deal with AIG Insurance - the former sponsors of Manchester United.

That mega deal replaces another top contract with Vodafone which also brought in huge revenue to Dublin’s coffers.

This is by far the biggest sponsorship in GAA circles and believed to be twice the current Cork deal with the ‘Leesiders’ believed to have the second largest deal.

But it’s not just the All-Ireland champions who bring in big revenue and spend big on outlay to achieve success.

Kerry, for example, have just built a new centre of excellence at a cost of nearly E6 million with the help of E1 million from the Kerry Group.

It is believed that Tyrone’s Garvaghey facility when completed will cost around E8 million.

We in the Oak Leaf County have an excellent facility at Owenbeg, jus toutside Dungiven, which cost E3million plus to put in place.

Interestingly Dublin, despite their huge sponsorship, have no training centre of their own but as recent results show it hasn’t done them much harm.