Northbound brewery to become major tourist attraction as new Derry lager and mobile bar launched

Northbound is aiming to open its doors to tourists within months after this week confirming plans to establish a new visitor experience.

The move is part of a major expansion for the craft beer producer, made possible after it received assistance from the government-backed Go Succeed business enterprise programme.

The business, which is preparing to celebrate its 10th anniversary in 2025, has also launched a new ‘Derry Lager’ and a mobile bar for use at events and festivals, after being successful in securing funding through the Go Succeed grant.

The brewery was set up by husband-and-wife team David and Martina Rogers after they returned home to settle in the north-west following a decade living in Australia.

Martina, who heads up Sales and Marketing at the brewery said the assistance from Go Succeed coincided with the beginning of a new growth trajectory for the business.

“We started Northbound Brewery having identified a gap in the market for something like this in the north-west and it is fantastic to see how the artisan food and drink sector has really flourished since then.

“At the beginning of this year, we had major plans to grow, particularly in our offering to tourists. It was at this point that we identified the help available through Go Succeed which came at exactly the right time in our growth journey.

“The grant has enabled us to proceed with a number of capital investments including the purchase of a mobile bar that made its debut at the recent Foyle Maritime Festival and will allow us to cater for events in the future.

“Plans are also well under way to establish a visitor experience at Northbound Brewery with the funding going towards a beer tent, tables and gazebo as we prepare to provide tours of the brewery complete with tasting.”

Based within Campsie Industrial Estate, Northbound Brewery’s popular products are sold by retailers and off licences, as well as through the bar and restaurant trade and directly through the company’s website.

Martina added: “Our products are listed at some of the best-known retailers across Northern Ireland, and we have a fantastic relationship with the hospitality trade across Ireland who really act as ambassadors for us.”

“The help from Go Succeed, from the grant to mentorship, has injected a new energy into our growth and we look forward to sharing everything Northbound Brewery has to offer to even more people moving forward.”

Services from Go Succeed are delivered free of charge via each of the north’s 11 councils.

Danielle McNally, Business Development Manager, Derry City and Strabane District Council, said: “The north-west is home to an incredible group of food and drink producers that really put this part of the world on the culinary map.

“We are delighted to hear of Northbound Brewery’s expansion plans that will add yet another great reason for tourists to visit Derry City and the surrounding district.

“Go Succeed was set up to supercharge the growth plans of businesses at every stage of their growth journey. It is fantastic to see the tangible impact of that and we wish Northbound Brewery every success for the future.”

To find out more about Go Succeed visit www.go-succeed.com