As Altnagelvin Hospital this week celebrates World Breastfeeding Awareness Week (1 – 7 August 2015) it has also been revealed that the hosptial has also successfully achieved UNICEF UK Baby Friendly accreditation for the 14th year.
Altnagelvin has held this status longer than any other hospital setting within Northern Ireland and was one of the first hospitals to attain the accolade.
This prestigious accreditation is awarded to those who have demonstrated their commitment and ability to meeting UNICEF’s ‘Baby Friendly Best Practice’ standards. The Baby Friendly Initiative is designed to work through health professionals to ensure parents are supported to make fully informed choices about how they feed their babies.
Staff within the statutory and community sector of the Western Trust have dedicated a huge amount of time and hard work to the implementation of this initiative.
Mr Kieran Downey, Western Trust Director of Women and Children’s Services said “Staff within the Western Trust have shown great commitment to the continued implementation of the Baby Friendly Initiative and strive to deliver up-to-date services to local families, with the aim to provide consistent messages regarding infant feeding. It is our aim within the Trust to ensure that all mothers have appropriate information, knowledge and support regarding breastfeeding to make informed decisions on feeding their baby.”
Audrey Moore, Western Trust Breastfeeding Co-ordinator added: “The implementation of the UNICEF Baby Friendly Initiative is a multi-agency approach working in partnership with Maternity Units, Health Visiting Services, Sure Start and our Breastfeeding Peer Support Volunteers.”